The retail sector is always evolving, looking for new ways to surprise the consumer and present a more personalized service. Fashionalia, a multi-brand specialized store and digital native, has opened its first store in Madrid. Store that under the label of “phygital” mixes the best of a physical store and an e-commerce incorporating digital mirrors, interactive kiosks and LED screens to generate a completely digital and disruptive environment.
Success Story
For this project carried out by Bexfy, our model has been installed Alfalite Modular Cristalpix. Located in the centre of the establishment, they make a total of 27 m² distributed in 54 panels of 1000 x 500 mm (three screens, each 3×3 metres) help to achieve a digital and high-impact environment. Its transparency allows you to appreciate the surroundings while playing high quality images or videos. Undoubtedly, Modular cristalpix is designed to make an impact in retail or creative environments where the difference is sought.
